Simple and Usable
Web, mobile, and interaction design
Simple and usable
by Giles Colborne
How do you cut through complexity and find answers that are simple, elegant, and powerful?
Everyone says they want simplicity, but if you try to get there, you’ll find objections and confusion at every step.
With humor, powerful examples, case studies, and quotes, this book will give you the answers you need.
‘An amazing book. Just buy it. Consider it a 2-hour brain upgrade.’ – The Daily Flux
Buy it on AmazonWhat you’ll learn
Practical advice you can use. Inspiring examples you can share.
NEW! Working with stakeholders
Work with stakeholders to keep them on board with simplicity. How do prevent ‘design by committee’ and requests for ‘just one more feature’.
Simplify anything
The clever strategies and timeless concepts in Simple and Usable are relevant to you—no matter what you’re simplifying.
Go beyond ‘cutting features’
Cutting features and content doesn’t always make for simplicity. You’ll discover other strategies which can be faster, more efficient, and more effective.
Two simplicity mindsets
A reliable way to categorise users by their behavior, and what works best when you’re designing for each type of user.
Overcome objections
Fear of change can paralyse decision makers. You’ll learn how to open their minds to change, overcome their fears, and embrace new approaches.
Selling simplicity
Customers want simplicity, but selling it takes a radical approach. Help you sales team change their pitch to be unique and effective.
What people are saying
Praise for Simple and Usable
Whether you’re new to design or a long-time practitioner, this book should be in your library. Simple and Usable offers a clear perspective on design that can be easily understood and repeated. This book is designed deliberately to offer more than words but to create an experience. Read it. Learn it. Live it.
Think things have to be complicated to be powerful? Think again.
In this clear, compelling (and beautiful) book, Giles Colborne makes the argument for simplicity. He shows us design as a process of thoughtfully crafting a product that is just simple enough.
About Giles Colborne
Giles Colborne
Giles Colborne has been designing interactive user experiences since the early 1990s and it’s about time he did something useful like writing a book.
When he’s not doing that he he’s busy with cxpartners, the design consultancy he founded that helps some of the worlds most famous companies work better by creating services that customers love.
Join the simplicity revolution
Focus your app, website, or online service on what matters and you’ll build something powerful, popular, and iconic. Buy Simple and usable today.
Print and Kindle editions available.
